Close gap between idea and action, town and farm
We have to recognise that New Zealanders are all in this together, Dorenda Britten says.
Farmlands Project
This is the moment when I realise the value of what I had learned doing a project for Farmlands/Our Land and Water National Science Program. The project was called Barriers to Environmental Change Part 1.
Farming for the Future
When applying a design lens to the implementation of anything new, it is critical we understand the various likely social implications, ie. who is the user or customer, and where are they and who influences them in their life journey.
Purpose. What we designed for our customers
The word purpose is being given a flogging by advertising media right now. I’ve seen staggeringly inappropriate use, but remind myself that the industry will move on and the word will be soon forgotten, at least by them.
About Being Future Focused
I was guiding a cargo ship through a narrow channel called the Buka Passage in Papua New Guinea in the 70s (but that’s a story that would take longer to tell). The passage is only about a couple hundred metres wide with a clear view of the shore on both sides, and both were littered with broken glass.
Response to Boven’s Book
I read Rick Boven’s new book The Soft Landing: Re-Imagining Civilisation’s Future while on a New Year’s break. Below where I was staying the sea looked beautiful and pristine – what a strange contrast to the destruction and disaster he warns that is looming to our environment.